Make it Easy for People to Find You
Good Web Marketing Makes it Easy to Find You The Internet and Google have put so much control in the hands of…
New Rules of /Strategic Digital Marketing/
The New Rules of Web Marketing Web marketing is quickly becoming a mature industry and a new set of rules are needed…
Smart Navigation Increases Page Views
Simple and Strategic Navigation Increases Page Views There is a direct connection between the number of page views, time on the Website…
Google Insights for Search
How to Utilize Google Insights for Search. Google Insights for Search is an online tool used to track keyword search trends and…
A Review of Homes.com
Podcast Number 80 — August 2012 Glenn and Tom examine the strengths and weaknesses of the Website Homes.com. Here are a few…
No Quick Fix in /Strategic Digital Marketing/
Successful Website Marketing Requires a Comprehensive Approach Online marketing success takes a comprehensive approach and great attention to detail. Many Websites do…
Five AdWord Strategies
Five AdWord Strategies That Drive Results The secret to successful AdWord campaigns is to clearly understand what drives results. Setting up the…
Three SEO Foundations
The Three Guiding Principles of Search Engine Optimization (SEO) SEO can be very intimidating to most marketing professionals. There is so much…
Web Basics and Expectations
Get the Basics Right First to Meet Website Visitor Expectations There are many things done today in Web marketing that don’t lead…
How to Make Things Simple
Keep it Simple Online to Improve Results People have a bad habit of making things too complicated. Especially smart people working in…
The Internet is Communication
The Waldo Canyon Fire on June 24, 2012 Communication and Content is the Internet A huge wildfire is burning just West of…
Website Taglines as a Competitive Advantage
Website Taglines are a Huge Part of a Sustained Competitive Advantage Very clear and direct messaging is critical in today’s busy and…