We’re a full-service digital marketing agency: design, marketing, SEO, social media—the works.
We’re holistic thinkers, adaptive partners, and expert sales goal achievers.
Strategic Digital Marketing
Effective digital marketing starts with strategy. That is to say—implementing the right tactics for your marketing goals. Our strategic digital marketing experts provide you with a bevy of services to help meet and exceed those goals:
- Fractional CMO and Digital Marketing Consulting
- Strategic Digital Marketing Plans
- Content Marketing Plans and Calendars
- Digital Marketing Funnels and Lead Nurturing
Comprehensive Digital Content
More than just an expression of your strategy, content is the expression of your brand’s unique beliefs, voice, and personality. Our on-staff writers and marketing strategists tailor content to the perspective of your target market. The result? Higher content engagement, leads, and sales.
You get the following content services from IW:
- Researching and Writing Blogs for your Website
- Email Marketing Content and Graphics
- Social Media Calendars and Posts
- Website Content for Services, Products, About, and More.
- Brochures, eBooks, and White Papers
- Sales Sheets
- Other content services as needed.
Design and WordPress Development Services
You should be proud of your website. People who visit it are taking the first step towards becoming your customer. Are you happy with what they see?
If not, no sweat—we offer the following WordPress services:
- Website Digital Design
- WordPress Development
- WordPress Hosting at WPEngine
- Graphic Design and Branding
- Comprehensive Website Maintenance Programs
Inbound marketing is at the heart of digital marketing and we offer the most comprehensive inbound marketing services around. Get ready to attract prospective customers to you, generate leads and grow your company.
Our inbound marketing services include the following:
- Search Engine Optimization (SEO)
- Social Media
- Email Marketing
- HubSpot Services (IW is an Official HubSpot Partner)
- Digital Marketing Funnel Implementation and Monitoring
- Pay Per Click (PPC) GoogleAds and BingAds
- Social Media Advertising
- Conversion Analysis
- Goal Tracking and Digital Scorecard
- Influencer Marketing
Digital Marketing Scorecard
Our team of experts will develop a marketing scorecard to quantify results and help you measure Return on Investment (ROI). It’s composed of the individual targets for each part of the digital marketing funnel leading to marketing qualified leads (MQLs) and sales growth.IW scorecard services include the following:
- Regular Scorecard Reviews in Strategic Planning Meetings
- Tactical Updates to Meet Scorecard Goals
- Monthly Customized Digital Marketing reports