Strategic Digital Marketing Trends for 2013
In this Internet marketing podcast, Glenn and Tom talk about coming trends in Web marketing for 2013. Listen to this podcast to…
10 Secrets of Content-Based Marketing
When developing a content marketing plan, utilize these 10 secrets to keep focused: 1. Write for the reader, not your company. Help…
The Right People in the Right Job Get Strategic Digital Marketing Results
Build a Web marketing team by getting the right people in the right jobs. We have identified four steps to Web marketing…
The Power of Google
Google may be the most powerful marketing channel on the planet I have worked in marketing and sales for over 25 years…
Barriers to Content Creation
How to Overcome Barriers to Content Creation Why are most organizations so bad at content? Here are a few common excuses: Don’t…
Know the Rules and Set the Strategy
What is the role of the business leader in Web marketing and content creation? Business leaders are responsible for setting the organization’s…
Free as a Competitive Advantage
Is it possible to give away free content to build a competitive advantage? The answer is yes! Of course, it only works…
The Voice of Your Company is Part of the Brand
Prospective Customers Look to Your Content as the Brand Website visitors have multiple options and opportunities to review online content. They will…
Use Content to Beat the Competition
The Quality of Your Content Lifts You Above Competitors The most important part of your Web presence is the quality of your…
Conversions and Stay-in-Touch Programs
Conversions and Stay-in-Touch Programs. There are many ways to drive a Website conversion. Yet for most Websites, the conversion is only as…
Google Looks at Authorship
How will Authorship Impact Google Search Results? Google has long based its search results on three important criteria: Links to your Website…
Types of Conversions and Stay-in-Touch Programs
Types of Conversions and Stay-in-Touch Programs By: Thomas Young, CEO Intuitive Websites Your target market’s online conversions should be the beginning of…