Maximize eCommerce Sales
Here are a few things to consider to be successful selling products on the Web. First have a great product or service,…
How to Bring a Brand Back to Life on the Web
A great question is posed by one of our Podcast listeners: “How to Bring a Brand Back to Life on the Web.”…
Avoid Developing a Generic Website
http://www.youtube.com/watch?v=8iy0Hqc-OPM&feature=youtu.be What is a generic Website? The Website’s only tagline is “Welcome to our Website” The Website does not communicate well online…
The “About Us” Page
How should a company talk about themselves on their Website? Always easiest to talk about yourself. Develop an “About Us” page. This…
Website Content that Drives Conversions
http://www.youtube.com/watch?v=wFI68H7PUmQ&feature=youtu.be Once you have made the time to write Website Content, here are a few tips on writing content that will get…
How to Get Website Content Done
Getting content done for a Website is a big challenge. Our clients either don’t have time or do not know how to…
The Web and the Subconscious Mind
In this Internet marketing podcast, we discuss Websites and the subconscious mind. How does the subconscious mind play into Website marketing? Users…
What’s New with Google AdWords
Google is constantly updating AdWords and it is important to keep up. Google now has account reps and have implemented an outreach…
Marketing Segmentation on the Web
http://www.youtube.com/watch?v=8XEP6ApO8UQ&feature=youtu.be What is marketing segmentation? It is the process of determining the various characteristics of your marketplace and preparing a Website that…
Strategic Digital Marketing ROI
Website marketing should have very strong ROI and Websites are investments. In this Internet marketing podcast we will explain how this process…
Marketing Online in a Recession
The economy continues to be weak, but the Web gets stronger. Many companies are adapting to the economy in ways that will…
Website Content
One of the greatest challenges to Internet marketing success is Website content. Content is the most important part of your Website as…