Impact of Google’s March 2025 Core Algorithm Update on Your Business
Last week, Google announced a new core algorithm update, which will be rolling out over the next two weeks. These updates always…
The Risks and Rewards of A/B Testing Your Website
Ever wonder if there was a way to quantify if the green button on your website homepage really does convert better than…
The Five Elements of a Fantastic Website
Over time, as other digital avenues like social media, mobile, and apps have increased in popularity, website traffic and market share…
Four New Rules of Marketing
The essential aspects of drawing people to your company are outlined with these four new rules of marketing. They represent the foundation…
Successful Business Leaders Know About Search Engines
When most people think of strategic digital marketing, the first thing that comes to mind is getting found in search engines, most…
Understanding the Fundamentals of Website Traffic Drives Leads and Sales
Business leaders must have an understanding of the fundamentals of website traffic generation and what drives traffic to their company website. The…
Types of Website Content and Usage
The Internet offers content in a variety of forms. This gives people the ability to research and learn by their preferred method,…
How Website Users Get Value from Website Content
Content is the fuel that drives the Internet, and in many ways the fuel needed to win at strategic digital marketing. Website…
How to Meet User Needs by Understanding Website Usability
Business leaders must have at least a basic understanding of website usability in order to lead website design and development efforts. It…
Website Marketing Trends for 2015
In this podcast Glenn and Tom talk about marketing trends for 2015. Listen to the podcast for tips on strategic digital marketing…
“Winning the Website War” Book Release
In this podcast Glenn and Tom talk about Tom’s new book “Winning the Website War” which was released in December of 2014…
A True Story – Results From the Four Step Process
The strategies and action items in “Winning the Website War” will help you grow sales for your company. You can now reserve…