Social Networking for Businesses on the Internet Pt.1
What is marketing and sales via social networking or Web 2.0? Website Examples: MySpace YouTube Facebook (150 million users) Second Life Twitter…
Easy and Cheap Usability Testing
Glenn and Tom discuss how to get results from user testing with very little money. How to get results from user testing…
The 10-Out-of-10 People Rule
What do 10 random people think about your Website? If the answers vary from person to person, then you are breaking the…
The Contact Us Page
The Contact Us page is one of the most important pages on a Website, yet many times key information is missing or…
Web Trends
Glenn and Tom discuss Web trends and how these can affect your business and drive your Web marketing approach. More than ever…
Do your users think too much?
My 13-year old son and I were playing Halo on the Xbox 360 recently and I asked him what made him such…
Website Blue Ocean Strategy
I just finished reading a great book called “Blue Ocean Strategy” by W. Cahn Kim and Renee Mauborgne. I highly recommend this…
Internet Marketing Fundamentals
This podcast represents a “greatest hits” of strategic digital marketing drawn from our first year of podcasting. Here, we go back to…
Call to Action
Here are a few items that can help your Website sell more products or generate more leads. Make sure the Website has…
Shopper Friendly
The User Friendly Shopping Experience Responses by Thomas Young, CEO Intuitive Websites to a Vistage.com interview. When we speak of a user-friendly…
Website User Types
A wide variety of users can be found surfing Websites. These user types are easily identified in usability testing. Success on the…
Usability and Credibility
The ability to use a Website is equal to the amount of trust and credibility that is developed from the site. People…