We are turning the corner towards Thanksgiving in a hurry! Imagine this: the turkey has been put away, all the pumpkin pie has been eaten, and everyone is preparing for the biggest shopping spree of the year. In times past,…
As a CEO and business leader we know you are required to be brilliant, excellent, passionate, and goal driven. CEO’s are often experts in their field, but it can often be an isolating position as well. One of the common…
eCommerce Pricing Tip: Demonstrate a Clear Savings Web shoppers are well aware that discounts can be found online with a minimal amount of research. Be sure to demonstrate a savings on your product pages to reassure the shopper that they…
Online Product Pricing and Free Shipping A common question we hear from clients is, “how do I set pricing on my eCommerce Website and should I offer free shipping?” It seems like a simple question, but it is actually very…
Don’t stop marketing your Website for Holiday sales just yet. There is still time to convert last minute shoppers and to develop strategies for new buyers after the Holidays and into early 2012. Here are a few ideas to make…
