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How simple can you make your Website?

What are the top three reasons people visit your Website?

Most Websites are too busy. They have too many links and options that confuse users and drive them away. It takes courage to avoid this problem, but you can start by answering this question: what is the most important reason for people to come to our Website? Make this the focus of your home page.

Then ask what might be the second and third most common reasons for a Website visit. Include those three areas on your home page as main call to actions and get rid of just about everything else, except for your main navigation.

Do you have the courage to keep it simple?

Thomas Young

Thomas Young is the CEO and Founder of Intuitive Websites. He is a consultant, award winning Vistage speaker and author of “Winning the Website War” and “Sales and Marketing Alignment.” Tom has helped thousands of companies succeed online and has over 25 years digital marketing experience.