DIGITAL
MARKETING
RESOURCES

Usability Testing

By: Thomas Young

Testing your Website for usability is one the most important and overlooked things you can do to improve your site. This podcast presents advice and tools for gaining critical user insights.

Action Plan

  1. Get Steve Krug’s book, “Don’t Make me Think”
  2. Begin now with User Testing, even informally.
  3. If your site is an important revenue or lead producer, invest in formal user testing, including analysis and reporting
  4. Respond to issues identified by users!

Thomas Young

Author profile

Thomas Young is the CEO and Founder of Intuitive Websites. He is a consultant, award winning Vistage speaker and author of Winning the Website War available on Amazon. Tom has helped thousands of companies succeed online and has over 20 years digital marketing experience.

Menu