DIGITAL
MARKETING
RESOURCES

Effective Email Marketing – Part One

By: Thomas Young

Keys

  • Start small if you need to, but DO start
  • Be sure to use web based software that manages all the subscribes and unsubscribes and creates a form for instant Website subscriptions.
  • Make it easy for people to subscribe on your Website – signups should be present on ALL pages in a consistent location.
  • Be sure to include a link to your emails in the email signature of all your company’s reps.
  • Start with list on hand and be ready to take unsubscribes!
  • Create great content for your email marketing

Thomas Young

Author profile

Thomas Young is the CEO and Founder of Intuitive Websites. He is a consultant, award winning Vistage speaker and author of Winning the Website War available on Amazon. Tom has helped thousands of companies succeed online and has over 20 years digital marketing experience.

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