Although content is king, never lose sight of what you need to offer your customers. Here’s a quick list of the features customers most commonly want from your Website:
- Direct and simple communication
- Information to solve a problem
- Enhancement of their lives and convenience
- Product and service information
- An understanding of what exactly you do
- Lots of details
- Price options
- How to contact the company
- Business locations
- Delivery and shipping information
- Access to interactive information, search and research
This is just a brief rundown of what people look for and expect when deciding on a product or service from your Website.