Share via

Social Networking for Businesses on the Internet – Part 2

Part two of our series on how to use social networking sites to promote your business.

Your own website and blog online networking strategy depends on your company.

Questions to ask:

  • Are your customers using these sites?
  • How do they use these sites?
  • How can they add value to them?

Three major strategies to consider:

  1. Building word-of-mouth
  2. Direct Ads
  3. Building Communities

Action Plan:

  • Task someone with the action plan of social marketing.
  • Find your target market.
  • Build and support your community or build one.
  • Be appropriate: don’t let it backfire and don’t be rude!
  • Doing what has been done offline well, online.

This podcast is available on iTunes.

Thomas Young

Thomas Young is the CEO and Founder of Intuitive Websites. He is a consultant, award winning Vistage speaker and author of “Winning the Website War” and “Sales and Marketing Alignment.” Tom has helped thousands of companies succeed online and has over 25 years digital marketing experience.