Many Websites are “brochure-ware” sites that look good and convey a lot of information but bring little to the bottom line. This podcast will focus on building sites that build relationships.
Seven tips for sites that convert
Draw qualified traffic
Have a professional design
Have a consistent message and branding
Make sure the site is well organized in terms of navigation and usability
Content, photos, graphics need to build on why users came to the site in the first place
Messaging should move users into a sales process
Contact points should be aligned with all the content.
Thomas Young is the CEO and Founder of Intuitive Websites. He is a consultant, award winning Vistage speaker and author of Winning the Website War available on Amazon. Tom has helped thousands of companies succeed online and has over 20 years digital marketing experience.