DIGITAL
MARKETING
RESOURCES

Communicate “with” and not “to” the Website User

By: Thomas Young

Do Website users connect with your content?

Website content is the oxygen of the Internet. Without it, there is no need for the Internet! Yet, most Websites fall short in this area. The key is to realize your Website is building a dialog around user benefits and not selling or talking to Website users.

Your Web content should be engaging, strike up a conversion and build a dialog with Website users and not talk at them with market-speak brochure copy. This translates to social media, SEO and Website conversions.

Author profile
Thomas Young

Thomas Young is the CEO and Founder of Intuitive Websites. He is a consultant, award winning Vistage speaker and author of Winning the Website War available on Amazon. Tom has helped thousands of companies succeed online and has over 20 years digital marketing experience.

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