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Effective Email Marketing – Part One

Keys

  • Start small if you need to, but DO start
  • Be sure to use web based software that manages all the subscribes and unsubscribes and creates a form for instant Website subscriptions.
  • Make it easy for people to subscribe on your Website – signups should be present on ALL pages in a consistent location.
  • Be sure to include a link to your emails in the email signature of all your company’s reps.
  • Start with list on hand and be ready to take unsubscribes!
  • Create great content for your email marketing

Thomas Young

Thomas Young is the CEO and Founder of Intuitive Websites. He is a consultant, award winning Vistage speaker and author of “Winning the Website War” and “Sales and Marketing Alignment.” Tom has helped thousands of companies succeed online and has over 25 years digital marketing experience.