In this podcast, Glenn and Tom review resources and practices that will help drive traffic to your website.
- Paid Search Engine Listings
- Google, Overture and MSN
- “Content Networks”
- Do some searching and see what terms your competitors are buying
- Look at the overture.com resources
- Read the Google AdWords help files. They are very well done.
- Spend time understanding the importance of keywords
This podcast is available on iTunes.