It has been fascinating to watch how the Internet has changed over the past 15 years. One area that has caught my eye recently is the growing amount of free software and Web-based tools found online. But here is the bottom line, nothing is for free! There is a catch to all “free” downloads. What [...]

Read Seth Godin’s Work to Understand Strategy The focus of your Web marketing efforts should always follow a clear strategy. It is step one of our Four Step Process and it drives success. One of the best voices on strategy for business and personal life is Seth Godin. I highly recommend you follow his blog [...]

Here are a few Web marketing tips that came out of client meetings this past week. It’s never too early to start SEO, get it going before your new site goes live. Switching to WordPress, from straight HTML, is a great idea. Website marketing can help retail distribution partners, if done strategically. Top level eCommerce [...]