Podcast Number 76 — April 2012 Glenn and Tom talk about getting inside the head of Website users to establish rules for developing and designing a Website that gets results through better usability for the target market.
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The Rules of Website Design and Development
Ten Things to do Before Social Media and SEO
Podcast Number 75 — April 2012 Glenn and Tom talk about 10 things to do before large investments in social media and SEO. This podcast is a review of Web marketing fundamentals that come before social media and driving Website traffic. Many Web marketers focus too much of their attention on social media and SEO [...]
How to Get More Likes in Social Media
Podcast Number 74 — February 2012 This podcast covers generating conversions in blogs, social media or likes in Facebook and other social media sites.
The New “Intuitive Websites” Website
Podcast Number 73 — February 2012 Intuitive Website just launched a new Website, what do podcasts listeners need to know about the new site?
Welcome to the “Internets” – Business Profile Pages for Social Media
Podcast Number 72 – January 2012 In this Internet Marketing Podcast Glenn and Tom talk about business profile pages within the major social media outlets of Facebook, LinkedIn, Twitter, Google+ and YouTube.
Welcome to the “Internets” - Business Profile Pages for Social Media [ 17:41 ] Play Now | Play in Popup | Download10 Website Trends for 2012
Podcast Number 71 – January 2012 In this Internet Marketing Podcast Glenn and Tom review 10 Website trends that are expected to be hot for 2012. Plan ahead and be ready for these trends before they happen.
How Often to Add New Content?
Podcast Number 69 – November 2011 In this Internet Marketing Podcast Glenn and Tom talk about content for the Web and how often should content be added to blogs and Websites. When is it too much for the user and when is more content needed to drive conversions and traffic. How often should content [...]
Should all Website Visitors Get the Site?
Podcast Number 70 – November 2011 In this Internet Marketing Podcast Glenn and Tom review strategies and recommendations on meeting the needs of Website visitors who may not understand your Website or come from various market segments. Can a Website be everything for everyone? Or should it focus strictly on its target market? Should Websites [...]
The Online Conversion Funnel
Podcast Number 66 – July 2011 In this Internet Marketing Podcast Glenn and Tom discuss the importance of developing and implementing a strategy around lead generation and the specific paths users take before they contact your company via the Web. Website marketers must understand how users prefer to convert and the sales funnel they follow [...]
How to Handle Shipping on eCommerce Websites
Podcast Number 65 – July 2011 In this Internet Marketing Podcast Glenn and Tom discuss strategies for dealing with shipping in online sales and eCommerce Websites. Shipping is one of the most important considerations in the user’s interaction with an eCommerce Website. There are many variables needed to evaluate before developing a shipping strategy that [...]
